Before-and-after galleries that bring in the work
A before-and-after pair only convinces when both shots share one standpoint and the caption names the object, the scope of work and the number of days on site.
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A before-and-after pair only convinces when both shots share one standpoint and the caption names the object, the scope of work and the number of days on site.
An old address, a second phone number, a differing name: how trade businesses reconcile existing directory entries without losing visibility in the process.
One page for twelve services answers every question halfway. When a combined page should become separate service pages, what belongs on them, how many make.
Domain, DNS, hosting, website and email are five contracts with five logins. Who the domain holder is, which deadlines apply to a transfer, and what belongs on.
Files, database, configuration and mailboxes: what belongs in a backup of a trade website, how often it runs and how you can tell that it will really come back.
How long a video on a trade website may run, why it starts silently, and what a still image, captions and load time have to do with it in daily practice.
Twelve mistakes that cost trade websites enquiries: from the gallery without captions to the form that never confirms, with a self-check in ten minutes.
Showing a service area on a trade website: zones instead of a rigid boundary, location pages with real content and a travel charge that pre-qualifies enquiries.
What falls due after handover: updates, backups, availability, legal texts, content. What the business can do and who owns the domain, content and logins.