Collecting reviews without pressure
When trade businesses should ask for a review, how to phrase it without pressuring anyone, why incentives are delicate and how to reply to criticism in public.
This is page 6 of the posts from our blog. The newer posts are on the pages before.
Each post explains one topic. Below the title there is a short text about it. Click on a post. Then you can read the whole text.
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When trade businesses should ask for a review, how to phrase it without pressuring anyone, why incentives are delicate and how to reply to criticism in public.
Setting up a business profile for trade businesses step by step: primary category, service area instead of a shop address, hours, services and photos.
Three required fields, three picklists, one optional photo: which details qualify a trade enquiry and why processing it generally needs no consent.
Header, services, service area, examples of work, the business, enquiry: the plan for a trade homepage, floor by floor, with lengths and common mistakes.
Pricing explained: the one-off build, maintenance, hosting and visibility as separate items, and why a quote without a service schedule cannot be compared.
The four questions a trade business home page has to answer above the fold, why the order in the trades differs from retail, and what has no place there at all.